Public Relations Research Resources: Find Articles

Overview

  • Articles published in periodicals (magazines, newspapers, trade publications, and scholarly journals) are excellent sources of current and/or specific information. 
  • To see if the Oviatt Library subscribes to a specific periodical, e.g., Public Relations Review, use the Library Catalog's Journal title search. To see a list of the journals specific to journalism, public relations, etc. that the Oviatt Library subscribes to, from the Library Catalog's Basic  keyword search, enter public relations periodicals (or journalism, mass communication*, mass media, etc. along with periodicals) in the "Search For:" box, and limit to "Periodicals/Serials." Note: any periodical title proceeded by [electronic resource] or [online] means that it is available in full text online.
  • For periodicals not held by the Oviatt Library, request an Interlibrary Loan or search WorldCat to see if other local libraries have the periodicals you need.  
  • Use the OneSearch box on the Library home page to search across most of the Library’s article databases and the Library catalog to get started. Watch our video tutorial or read the FAQ to learn more about OneSearch.
  • The library databases listed below allow you to search for relevant articles by keywords and locate the full articles either online, in print in the library, or via Interlibrary Loan from another library.
  • For a complete list of available databases, see Databases A-Z or Find Articles by Subject.

General Information Databases

Academic Search Premier (EBSCOhost)
Provides full text for nearly 4,600 periodicals, including more than 3,900 full-text peer-reviewed journals.  This database offers information in nearly every area of academic study. Allows limiting search results to peer-reviewed scholarly journals. 
Gale Power Search
Simultaneously access 11 Gale databases to locate magazine articles, trade publications, academic journal articles, news, reference books, Web sites, and multimedia resources. Includes "Viewpoint" (pro/con) essays and topic overviews on controversial issues from Opposing Viewpoints In Context in the "Books" results.  
Google Scholar
Searches for scholarly materials such as peer-reviewed articles, theses, books, preprints, abstracts and reports across many disciplines and sources. On your first visit, go to Google Scholar Preferences and type "CSUN" in the box next to Library Links and click Find Library; check the box next to "CSU, Northridge (SFX Find It);"and click the Save Preferences button. Helpis available for using Google Scholar.  
News & Current Issues
Links to a variety of databases that cover newspapers and other news sources. Databases such as ProQuest Newsstand, LexisNexis Academic, and Ethnic NewsWatch (ProQuest) are recommended.    

Public Relations Practice and Research Databases

Communication and Mass Media Complete (EBSCOhost)
Indexes and abstracts over 600 journals and trade publications; includes full text for over 240 journals. Subjects covered include journalism, public relations, mass media, photojournalism, communication studies, speech, linguistics, communicative disorders, deaf studies, advertising, and related areas of interest to practitioners and educators in these fields. Dates of coverage vary by journal.  
ABI/INFORM and ProQuest Business Databases
Access to almost 3000 full- text business journals, many full text newspapers/newsletters and company reports, from 1971 to present. Good for articles on organizational communication, public relations, media business, and related areas.
Jack O'Dwyers Newsletter
Covers the general news and trends of the PR industry and its professionals. Searchable through LexisNexis Academic.
LexisNexis Academic
To find press releases, click on News from the left navigation bar, and then select "Newspapers & Wires." On the search screen, select "Newswires." "PR Newswire" (for press releases from companies and organizations) and other specialized sources for press releases are searched, such as,"Business Wire," "University Wire," and "Healthcare News."  
PR.com
Pr.com is a press release distribution service for companies worldwide. It is a directory of businesses, products and services, a press release distribution service, job search website, and a source for articles, reviews and celebrity interviews. With a full company profile, each business listed on PR.com has a means by which to generate leads as well as gain worldwide and local exposure for all of their products, services and other business information.  Searchable through LexisNexis Academic.
Regional Business News (EBSCOhost)
Regional Business News incorporates coverage of more than 80 regional business publications covering all metropolitan and rural areas within the United States.  
Art Full Text (Wilson)
Covering 400 art publications, including those relevant to photojournalism and graphic design. Includes indexing 1984-, abstracts 1994-, and select full text 1997- .  
ARTstor
A digital archive containing nearly 500,000 world art and architecture images, including an extensive collection of photographs from the renowned Magnum Photo group of documentary photographers. Requires Sun Java 1.3 and Flash Player 6.  
Film & Television Literature Index (EBSCOHost)
Indexes over 350 U.S. and international film and television periodicals, including popular magazines, scholarly journals, and trade publications. In addition, selected content is chosen from thousands of additional publications that contain relevant content. Dates of coverage vary.