RTM403: This course teaches students how to conduct evaluation research in the field of recreation and tourism. The majority of students have a focus on event planning, while the others focus on tourism, recreation or hospitality. Students are required to design and conduct an evaluation project and write a report based on their finding. They may need to find the following information from literature: instruments that measure what they want to evaluate (e.g., consumer satisfaction, learning outcome, need and preference), relevant theories, research design information.
Please identify if the Library owns the following:
- Books about SPSS(computer file) , Excel or Electronic Spreadsheets
- Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). SERVQUAL: A multiple-item scale for measuring customer perceptions of service quality. (Librarian's tip- the information given here only identifies the author and title of the article. If you use the Articles tab on Library homepage, you may or may not retrieve the article but you will find related full text articles which cite the Parasuraman's article Servqual a multiple-item scale. Identify what the journal's name from the cited reference and then use the Journal tab (type in name of journal ) to see if we have a database which has the full text for the journal in 1988.)
- demonstrate to students how to find books or journal/magazine articles using keywords, such as event planning, learning outcome, customer satisfaction.
The Goals doing Library research at Oviatt Library are:
- Become familiar with the Library homepage at http://library.csun.edu
- How to find a book, a periodical, a video in our catalog (features in the catalog-help with citing, emailing records, Map it, RESERVES),
- How to find articles on a sample topics. Starting point is
- Find Articles By Subject Recreation Tourism Management
Point out Simple Search (search up to 10 databases at a time and store records on your own Simple Search electronic shelf) and SOME of the native interfaces, e.g. (ABI Inform Proquest), Science Direct (Elsevier), AND/OR General Onefile (Thomson-Gale AND Google Scholar. Learn how to link Google Scholar to our Find Text menu.)
Find Text helps identify if CSUN subscribes - example for the article "SERVQUAL: A multiple-item scale for measuring customer perceptions of service quality"
- APA Quick Guide (PDF) by Eric Garcia
- APA Style Guide (PDF) by Eric Garcia
- Citing Archival Materials in APA
- Publication manual of the American Psychological Association (print version)
Citation Formatting Tools
Citation managers are software that keep track of your sources and automatically format your citations in a variety of styles.
Scholarly Journals (Peer-reviewed/Referreed)
- Authors are authorities in their fields.
- Authors cite their sources in endnotes, footnotes, or bibliographies.
- Individual issues have little or no advertising.
- Articles must go through a peer-review or refereed process.
- Articles are usually reports on scholarly research.
- Illustrations usually take the form of charts and graphs.
- Articles use jargon of the discipline.