SIC and NAICS codes

Posted on October 24, 2012 Felicia Vertrees| Leave a comment

Some business research requires knowing your company’s SIC or NAICS code. Here are two places you can find them: Continue reading →

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Company/industry news articles

Posted on October 24, 2012 Felicia Vertrees| Leave a comment

If you need to find business articles about your company or industry, the following database will help you find information:  Continue reading →

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SWOT analysis

Posted on October 24, 2012 Felicia Vertrees| Leave a comment

A company’s SWOT analysis (stands for strengths, weaknesses, opportunies and threats) contains important information about the company’s marketing, strategic plan, product lines and company outlook. Continue reading →

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Market share and market segmentation

Posted on October 24, 2012 Felicia Vertrees| Leave a comment
Market Share

To find market share for a company, use our Market Share Reporter online resource here. Enter the company’s name or the industry into the quick search box on the left. You can also use the Advanced search link at the top of the page. Continue reading →

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Industry information/ratios

Posted on October 24, 2012 Felicia Vertrees| Leave a comment

Industry information can be found in many places, including LexisNexis Academic and S&P NetAdvantage. Here are some video tutorials that will help you find the information: Continue reading →

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