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FCS 455 (Fashion Merchandising) and FCS 535 (Fashion Theory)

Finding Demographic and Business Data on Local Areas

Starting Points

Oviatt Library online guides to local information sources

Reference Books with Demographic Data

A collection of Reference books with demographic data (depending on the book, either zip code, county, metropolitan area, and/or national level data) are on the Business Index Table between the Reference Desk and the windows in the Reference Room. Titles of special interest shelved in that area include:

Useful Books and Articles

Books on Starting a Business

Use the Library Catalog to find additional books such as:


Databases by Subject has a link for Business + Economics, for databases to find articles from business journals and magazines, as well as a link for Family + Consumer Sciences.

Internet resources

Industry associations and their publications--examples:

Commercial site examples:

Government site examples:

Originally created by Mary M. Finley and currently updated by Doris Helfer . For questions and comments about this page contact Doris Helfer at doris.helfer@csun.edu.